Art runs in my family. My father Sergey Grigoryevish Tverdokhlebov was an artist and spent most of his life working as an art teacher. My uncle Ivan Grigoryevich Tverdokhlebov was a prominent artist in Russia and Chechnya.
Public transit for the masses was one of the cornerstones of Communist ideology. In the 1930s, automobile production was limited in favour of building new metro systems. The best artists and sculptors were employed to decorate the stations with patterned ceilings, soaring arches and dazzling chandeliers. Many stations boasted elaborate mosaics of the Soviet space program or heroes of industry.
Posters like this one which thank women workers for their service to the creation of a Socialist utopia weren’t just lip-service. From its founding days, the Soviet Union recognised the power of women. After-all, they were the ones who kickstarted the Russian Revolution.
Typography plays a crucial role in communicating, entertaining and educating. But, it can also be used to chart the rise and fall of the Soviet Union. From its post-revolutionary optimism to the fracture and collapse just over 70 years later, typography plays both a leading and supporting role.